Cohen (University of Florida) appearing in the August issue of the Journal of Consumer Research argues that neither of these theories is correct. But, a new study by Eduardo Andrade (University of California, Berkeley) and Joel B. The second explanation is that they are willing to endure the terror in order to enjoy a euphoric sense of relief at the end. The first is that the person is not actually afraid, but excited by the movie. “Investigators generally use one of two theories to explain why people like horror movies. So why do people enjoy horror? Well according to the University of Chicago Press Journals(1) ![]() I’ve tried to do a decent amount of research into horror as a genre because of my lack of hands on video game experience. ![]() I have played quite a few horror board games though and the board game shelves in my house have an absurd number of lovecraftian inspired games on them. Just to be completely honest I don’t remember ever playing a horror video game but somehow when coming up with ideas for video games the one that was the most doable was a horror game.
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